The Transformative Power of Hip-Hop Music
Featuring a searchable and filterable resource center with over 60 health education music, videos, and cartoons, the new Hip Hop Public Health site was redesigned to nurture a dedicated community and help young kids learn positive healthy behaviors.
Using email and social media marketing, Hip Hop Public Health's organic users (both returning and new), sessions, and page views increased between 250 - 290% respectively in just 6 months. So far, their diverse group of ambassadors - the Hip Hop Public Health MCs have helped millions of young people use the transformative power of hip-hop music to learn about their mental and physical health.
Client: Hip Hop Public Health
Agency: Ghost Note